+

Dayton 6th and Warped Wing Brewing Company Announce the Launch of Fly Light Lager

Dayton, O — October 16, 2023 —

Today, Warped Wing Brewery announces their sixth flagship beer, Fly Light Lager - joining Trotwood, Gamma Bomb, Flyer Red, RadioVision, and Plane ol’ Pils. As Warped Wing’s inaugural light beer, Fly Light Lager embodies the spirit of unity and celebration, offering a refreshing taste of Dayton's rich tradition in every crisp, refreshing sip with only 95 calories, 5 grams of carbs, and 4% ABV.

“Fly Light Lager” launches in collaboration with Dayton 6th, the exclusive NIL collective supporting men’s and women’s basketball players at the University of Dayton.

Guided by their strategic partner, Hyperquake, a privately owned Cincinnati-based design, strategy and experiential marketing firm, Warped Wing is proud to present their inaugural light beer offering by paying homage to the Flyer Faithful and pledging support to Dayton 6th as they carry forward the illustrious competitive heritage of Dayton basketball in the evolving realm of college athletics.

By choosing Fly Light Lager, beer enthusiasts will not only savor a high-quality light lager, but a portion of the proceeds from all can sales and draft at the arena will go to supporting Dayton 6th in their mission to empower student-athletes and carry forward the competitive legacy of Flyers men’s and women’s basketball in the modern landscape of college athletics.

Beyond the beer itself, the Dayton 6th + Warped Wing partnership will entail a variety of fan-focused events at Warped Wing Taprooms in Dayton, Springboro, Mason, and Huber Heights.

12-packs coming soon!

Dayton, O

This unique collaboration brings together the expertise of Warped Wing Brewing Company, known for creating timelessly balanced brews for modern beer lovers, with the passion and commitment of Dayton 6th, a collective committed to advancing the interests of Dayton student-athletes in the era of Name, Image, and Likeness (NIL).

95 calories

5 grams of carbs

4% ABV

Nick Bowman | Co-founder and Vice President of Sales and Marketing of Warped Wing

“Fly Light Lager is not just a beer; it's a tribute to the enduring spirit of the Dayton community and the heritage of Dayton basketball.

We are proud to stand by Dayton 6th as they continue to champion the rights and opportunities of our student-athletes.”

Colin Crotty | CEO of Hyperquake

"Our shared vision for Fly Light Lager is to create more than just a highly demanded beer — it's a symbol of our community.

We believe Fly Light embodies the creative spirit of Warped Wing and the joy of being part of the Flyer Faithful."

Matt Farrell | Executive Director of Dayton 6th

“We are thrilled with this partnership and believe it will offer the Flyer Faithful another channel to support our student-athletes and contribute directly to remaining a destination program amid the ever-evolving world of college athletics.”

FAQs

  • Starting Thursday, October 19th, you can purchase “Dayton 6th” packs and enjoy it on tap at all Warped Wing Taprooms.

    Beginning Sunday, October 22nd (and throughout the basketball season) the Flyer Faithful will see Fly Light Lager at UD Arena at various locations both on draft and in cans.

    Fly Light Lager will also hit shelves at various retail locations and be available on tap at local bars and restaurants as early as Monday, October 23rd.

    Cans will launch exclusively in Dayton 6th packs with 12-packs coming before the end of the calendar year.

    For a full list of locations to purchase Fly Flight Lager, visit DrinkFlyLight.com

  • The economic arrangement between Dayton 6th and Warped Wing is one of the most creative and unique partnerships which exist in the brewery + NIL collective space. In all aspects, the partnership is best-in-class.

    Many breweries and NIL collectives who have launched collaborations have been very specific when it comes to the revenue share. This is typically because the terms are simple and/or limited.

    The Dayton + Warped Wing partnership arrangement is offers mutually beneficial terms and aligned incentives to maximize value creation for all parties. The specific economic considerations vary based on volume, time, distribution channel, and more.

    The Dayton 6th + Warped Wing Brewing Co. partnership is truly a best-in-class partnership which both parties believe will provide significant operating capital to Dayton 6th to further their mission to support men’s and women’s basketball players wearing Dayton Flyers jerseys.

  • No. Fly Light Lager is Warped Wing Brewing Company’s sixth flagship beer - joining Trotwood, Gamma Bomb, Flyer Red, RadioVision, and Plane ol’ Pils.

    As Warped Wing’s inaugural light beer, Fly Light Lager offers a refreshing taste of Dayton's rich tradition in every crisp, refreshing sip with only 95 calories, 5 grams of carbs, and 4% ABV.

    Learn more at: drinkflylight.com

  • The best partnerships are cultivated over time. This collaboration is no different.

    Both Dayton 6th + Warped Wing wanted to ensure any partnership was done with the right product, at the right time.

    And Fly Light is perfect.