WE’RE TAKING THE PASSION OF THE FLYER FAITHFUL TO THE NEXT LEVEL

The Flyer Faithful’s support is part of the longstanding tradition at the University of Dayton. Now, every fan can make a direct impact off-the-court via your support for Dayton 6th which allows our basketball players to earn NIL compensation.

COMPETING WITH PURPOSE. 

Powered by Dayton 6th 

With the right culture around it, NIL can improve the University, our communities, and the long-term relationships our student-athletes have across our region. NIL, The Dayton Way is as much about creating formative engagements and inspiring stories as it is staying competitive.

The integrity of the program is paramount to Dayton 6th meeting its five key objectives…

  • COMPLIANCE

    Ensure compliance with NCAA guidelines, monitor activities to protect all parties, and ensure the wellbeing of student-athletes.

  • DEAL FACILITATION

    Serve as the go-to expert and liaison for all vested parties by providing efficiencies, coordination, and mutually beneficial agreements.

  • COMMUNITY GROWTH

    Find and facilitate vehicles for service and advocacy to allow student-athletes and organizations to invest in causes that create philanthropic and economic benefits.

  • MEANINGFUL PARTNERSHIPS

    Establish structured partnerships with regional organizations to produce comprehensive benefits that go beyond basic promotion.

  • PRIDE

    Inspire the Flyer Faithful to support NIL activities and be proud to be a part of this program. It’s a new frontier for college sports, but we will always be Dayton Flyers.

NIL has created a new era
for College Athletics.

Since the day student-athletes were able to earn legitimate compensation for the use of their name, image, and likeness (“NIL”), Dayton 6th was working alongside men’s and women’s basketball players at the University of Dayton. We’ve put a process in place, launched a platform, and are continually evolving the support system in a way that sets the University of Dayton, the region, and our student-athletes up for success.

The map to navigate the ever-changing landscape is still being drawn, with boundless opportunity for growth. Dayton 6th will continue to lead this in a way the Flyer Faithful can be proud of. The right way. THE DAYTON WAY.

Our student-athletes need YOU
to support them via Dayton 6th!

NIL, The Dayton Way

PROTECT OUR INTEGRITY

We will have pride in our work.

All income will be legitimately earned by student-athletes through responsible partnerships and authentic work.

STEWARD OUR COMMUNITY

We will facilitate opportunities that offer inclusive benefits—for our student-athletes, the University, fans, and the region.

We aim to deepen these relationships and strengthen the ties in our community beyond  campus and alumni.

IMPROVE OUR FUTURE

We continue to focus on sustainable relationships with long-term mutual benefit, not fleeting transactions for talent acquisition.

The choices we make now will better position all stakeholders for the future.

Dayton 6th operates as a sports marketing agency representing brands, fans, and student-athletes in legitimate partnership opportunities.


We’re on a mission to unite college basketball’s most passionate fans, the Flyer Faithful, with their favorite student-athletes while allowing the athletes to earn compensation for their name, image, and likeness (NIL). 

Dayton 6th offers all-encompassing deal facilitation and compliance for our student-athletes, corporate partners, and the community through the complexity and transformation of NIL.

We find, coordinate, and execute responsible and mutually beneficial NIL activities for all parties involved which means your support for Dayton 6th provides direct compensation opportunities for your beloved basketball players - all within the confines of NCAA regulations.

Support Today!

  • "We had a few players come out to a corporate event to engage with our employees - they were amazing!"

    Mario Parisi
    (I-Supply)

  • "I was so surprised that DaRon was at my birthday party."

    Benjamin
    (Age 7)

  • "The men's basketball players who visited us were awesome and great with everyone! "

    Matthew Reitenbach
    (altafiber)

  • "Thank you for the autographed photos! We are huge UD fans, especially my son... and it made his day!"

    Ashley
    (1st Grade Teacher)

  • "Engaging directly with student-athletes in this way is a game-changer. Our associates were so excited to interact with the players that our attendance for the event grew by 200%!"

    Mario Parisi
    (I-Supply)

  • "The players did great! They engaged the kids. and everyone had a blast!"

    Mike Lehner
    (Catholic Social Services of the Miami Valley)

  • "They were high energy the whole time and super sweet."

    Julianne Bell
    (Fifth Third Bank)

  • "It was amazing to have Koby Brea come to my basketball practice and coach me and my teammates. He made all the drills easy to understand."

    Caroline
    (6th Grade)

  • "Far and away the best experience for our girls last season. Having a Dayton Flyer visit practice and teach our girls was a highlight for them (and us parents)!

    Aaron M.
    (Youth Basketball Parent)